OK, let's start some price comparisons. Note that there are already price comparison sites (e.g. PriceRunner). However, online shops must actually PAY to get on there, and your ranking and your presentation can be changed according to how much you pay PriceRunner, so they're really not the useful.

One of the most popular contact lens brands is 1 Day Acuvue , so here is what the UK online lens shops are selling it for. I took all the online shops on the first page of Google's search results for "Contact Lenses" UK.

	1 Box	2 Boxes	4 Boxes	8 Boxes
Lensbase	£ 42	£ 84	£ 167	£ 328
PostOptics	£ 42.25	£ 84.50	£ 169.50	£ 335
GetLenses	£ 44.25	£ 88.50	£ 174	£ 336
TheContactLensShop	£ 49.45	£ 98.90	£ 188.89	£ 359.90
ContactLenses	£ 49.50	£ 99	£ 192	£ 372
Specsavers	£ 51	£ 102	£ 204	£ 408
UK Contact Lenses	£ 54. 50	£ 109	£ 204	£ 408

WOW! Lensbase rocks! Up to 25% cheaper, with PostOptics a close second. Question: who is dumb enough to pay the prices at UK Contact Lenses?!?!? Or the even higher prices at the high street shops, when it's a commodity product?!?!